Nunc Est Bibendum

“Nunc est bibendum” is the opening of Horace’s Odes 1.37. The phrase has since been used as an advertising slogan, but it begins a poem by Horace, a celebration that now is the time to drink and to dance.

Bibendum is a gerundive: “it is time to drink”, literally “it must now be drunk”. Pulsanda, “must be beaten”, is a gerundive too, agreeing with tellūs, the earth that is to be struck with an unrestrained foot. Tap the words to see the pattern.

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Horace · Odes 1.37

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bibendumto drinkPulsandamust be beaten
Carmina, the Odes of Horace: cover

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